Contemporary Marketing Automation is one step ahead of the customer

Marketing Automation in ecommerce is no longer just like a customer advisor in an offline store, whose main task is to listen and observe customers, talk to them and propose appropriate products.

The modern Marketing Automation platform enables conducting digital marketing activities from a single place, regardless of whether it is collecting data about users, preparing intelligent AI recommendations, ​mass mailing sending or launching a Facebook campaign. The need to use and integrate several different tools is a thing of the past. Now you have all in one.

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Machine Learning & 
AI recommendations

Analyze website traffic, transactions and user profiles to build connections between them, predict shopping behavior and create personalized product recommendations. Recommend products based on the behavior of other customers with a similar profile.

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4 elements

Making Marketing Automation platform a reasonable choice for every ecommerce.

Regardless of vertical specifics, these four capabilities offered by the Marketing Automation platform will be key to conducting integrated and effective activities in every ecommerce, which in turn translate into highly positive outcomes, such as increase in customer retention and revenues.

Profiling

Personalization

Recomendations

OmniChannel

Profiling

Instead of treating all users in your database as they would have been exactly the same, identify their similarities and differences to segment them and enable further personalization.